E-Commerce and Fulfillment Program

At Brewery Branding Co., we’re excited to partner with you and give you access to the value‑added services we do best. From creative design to B2B and B2C fulfillment to premium-quality merchandise, we’re here to make your merch and POS programs easy. Think of us as your one‑stop shop for everything merchandise related.

With more than 10 years of experience running successful e‑commerce and fulfillment programs, we’ve learned what helps programs thrive, and what doesn’t. Since this program isn’t contract-based, we’ve put together a few simple guidelines designed to set both of us up for success.

If these guidelines align with your goals, we’re ready to hit the ground running. If they’re not the right fit, we’re still happy to support you with top‑tier merchandise, just without the e‑commerce and fulfillment services.

The Basics

We manage your online store and fulfillment needs at no cost to you.

This includes:

Web development, hosting, maintenance, and ongoing management
Product photography
Order and product management
Picking, packing, and shipping orders
Warehousing and inventory management
Centralized distribution for multiple retail locations or distributors
Customer communications (order confirmations, shipping updates, and tracking)
Returns and exchanges

What's the Catch?

Items that fall within our scope of business must be ordered through Brewery Branding
Account balances stay up to date
Your online store is actively promoted
A minimum annual merchandise spend of $50,000 through Brewery Branding

That's It!

No hidden surprises.

E‑Commerce & Fulfillment Guidelines

Ordering Made Easy

Order merch just like you always do.

More Details

Place orders directly through your Brewery Branding rep via purchase order or email.

We’ll hold designated inventory in our warehouse specifically for your online store, so products are ready to ship when customers order.

Simple Invoicing

Clear billing with no surprises.

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Merchandise and inbound shipping to our warehouse are invoiced under your standard terms.

Shipping and handling for online store orders are billed monthly on a separate invoice, making it easy to track fulfillment costs.

Inventory Covered

No-cost warehousing with full visibility.

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Warehousing and inventory management are included at no charge. You’ll receive automatic monthly inventory and order reports through Metorik, plus dashboard access for real‑time inventory and detailed reporting.

You can set par levels to automatically alert you and your Brewery Branding rep when inventory is running low. Par levels are fully controlled by you and can be updated or adjusted at any time. Once a par level is reached, your rep will partner with you to plan next steps; whether that’s reordering, filling in size gaps, or phasing out products.

While we’re unable to provide physical inventory counts on demand, you’re welcome to send your own staff or hire a third‑party service to complete a physical count with at least 30 days’ notice.

Web Development

A seamless store that matches your brand.

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Web development, hosting, and maintenance are included at no cost. Your store will be designed to mirror your existing website for a consistent customer experience.

New store builds typically take 4-6 weeks, and standard updates are completed within one week. Exceptions apply for longer lead adjustments.

Product Mix

Keep it cohesive with your BB favorites.

More Details

Items within our scope of business must be produced by Brewery Branding. We can accept select pre‑approved items we don’t manufacture (like glassware, tap handles, neon signage, and home-made hobby crafts). Apparel and most core merch must always be produced by us to ensure quality and consistency.

Outside Vendor Items

We can accept select pre‑approved items.

More Details

Pre‑approved non‑Brewery Branding items are subject to a small receiving fee of $25/box, stocking fee of $0.50/item, and limited to two pallets total in our warehouse at any time. All shipments must be coordinated in advance with complete packing information to ensure smooth receiving.

Glassware
Tap Handles
Neon Signage
Home-Made Hobby Crafts (ex: beer soap and bottle cap earrings)

Qualifications

Annual merch spend of $50,000.

More Details

The fulfillment program requires a $50,000 minimum annual merchandise spend through Brewery Branding, reviewed at mid‑year and year‑end.

If the minimum isn’t met, a $500/month fulfillment fee applies (with approval). Staying current on your account and actively promoting your online store are also required.

Fulfillment

Orders ship within three business days.

More Details

Affordable shipping and handling costs of $2/shipment (or $3/shipment with glassware) is built into the customer’s checkout: still no cost to you. Exceptions apply for special packaging requests.

Returns & Slow Movers

Flexible solutions.

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We’re happy to handle returns and exchanges, or you’re welcome to manage them. Either way, we’ll work together to create a policy that makes sense for you.

For slow‑moving items sitting in our warehouse (12+ months), we’ll partner on a plan to clear space whether that be clearance, giveaways, or on-site sales.